Colbert has said that "Own the Podium" seems a little more strident than the previous Canadian slogan: "Pardon, would it trouble you if we won a medal or two? It would? OK. Never mind." Of course, this effort to caricature Canadians has been aided most of all by Canadians. You know you're suffering an international feistiness deficit when your prime minister begs his fellow citizens to show the world a little more testosterone. "We will ask the world to forgive us this time," declared Stephen Harper in an effort to rouse Canadians into showy displays of patriotism, "this uncharacteristic outburst of patriotism and pride, our pride of being part of a country that is strong, confident and stands tall among the nations."